For Gothic Charmschool.
Ha! Which, for me, is either Inglot 175, or the original formula of Chanel Vamp Hydrabase.
Somewhere in my my collection of pages torn from fashion magazines (it’s what we did for inspiration before the Internet, peeps), I have the original Chanel ad from when they introduced Vamp lipstick. IIRC, I was paging through an issue of Vogue while sitting at my desk at WotC; I stopped at the Chanel ad, then stood up and announced to the rest of customer service that SOMEONE was going to take me to the mall during lunch, because I needed to go to the Chanel counter and purchase this lipstick. (Yes, someone did. The nice cosmetics lady told me I was the first person to purchase it at that location. )